In our previous post we explored the importance of being concise and clear. We also looked at the dangers of not communicating enough information to those you work with. Take a look at the 3rd communication mistake and how to avoid these:
Communication Mistake #3. Not Communicating Frequently Enough
It’s common these days to hear the phrase “The only constant is change”. In other words, organizations are changing at a rapid rate, all the time. This is due to advancing technologies, changes in the market and also changes in our workforce.
The point is, change is always happening now, and we’d better get used to it. So what does this mean for communication?
A communication mistake I see leaders make often is that when plans change, they fail to keep the right people updated.
This can be especially frustrating when somebody is working on a task, only to find out that it is no longer required.
When plans change, you need to identify who your affected stakeholders are. Then, you need to make sure you’re communicating with them so they can make a change too, if needed.
Communication Mistakes Happen Because We Forget: It’s Not All About Us
Communication mistakes are easy to make, because leaders are busy. However, it’s important to note that communication isn’t just about you.
In fact, it’s not very much about you at all. It’s about your audience.
It’s not good enough to communicate just so that you can say that you have, and tick it off your list. Communication is pointless if people don’t understand, care about, or have time to consume your message.
As leaders, it’s our responsibility to make sure that the message is received and understood at the other end. This is why leaders should take the time to be concise, clear and purposeful with their communication.
Otherwise, at the end of the day, we only have ourselves to blame when things don’t go to plan.
How to Avoid These Communication Mistakes
To avoid making communication mistakes, we can follow these simple steps.
Understand why you’re communicating (the purpose). Then identify the main points you need to get across. Make sure you understand who needs to know. Then keep people updated when things change.
One last check I always do myself is to ask – “Do these people really want or need to know, or care about this?” Because sometimes less is more, and if we can avoid cluttering people’s brains with irrelevant messages, then that’s a win.
Once you have these aspects covered, it’s a matter of taking the time to be concise and clear. That’s how you’ll avoid making these common communication mistakes.
Would you like to contribute to this topic? As always we would love to hear from you – share with us some lessons learned, thoughts, and/or insights!
Original content shared from Thoughtful Leader by Ben Brearley, BSc, BCM, MBA